VIA ALTA DS Android-Based Media Player @ DSE 2014

At DSE 2014 VIA had two demos based on the VIA ALTA DS Android-based media player. One demo created with partner Capital Networks ran their Audience for Android and featured dynamic NFC allowing users to allowing users to take away more information from messages displayed on digital signage with a tap of their NFC-enabled phone. The second demo was a digital menu board example for a coffee shop which included dynamic social media engagement from ReqVu and their Commender App providing a simple way for consumers to act on and earn rewards from companies, closing a trackable loop between signage, the consumer and actual purchase behavior.

VIA Smart Cities